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804-277-9120

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Today is The Perfect Day to Improve Customer Experiences!

Understanding How Customer Experiences Go Wrong, So Yours Can Go Right!

Customer experiences ​enabled by ​technology are going ​increasingly wrong costing ​customers ​untenable amounts of time, money, and ​stress and decision makers at companies are unaware of how bad these experiences are and the true costs to ​ their organizations.


“Today is the Perfect Day to Improve Customer Experiences!” is a ​collection of visually compelling true ​stories that helps you understand how customer experiences go wrong, so yours can go right.   


Get ready to:


  • Dive deeper into illustrated stories and key points and explore key details and nuances 
  • Engage with exercises throughout the book to help you think deeper ​about decisions made throughout the organization and ​how they impact customers and employees!


Who needs to read this book?

The stories in the book are most relevant to people who work in organizations that ​have multiple products, services, departments, communication channels, etc. ​including:

  • Decision Makers – Product, Technology and Business Leaders involved in product, ​service, technology, and budget decisions.
  • Creators, Implementers, and Supporters – Designers, Researchers, Developers, ​and Product Managers who create products, services, and technology, and teams ​that support them.
    Many Others - Employees of all types who work on initiatives or programs that ​provide products, services or technology.


AVAILABLE IN PAPERBACK AND/OR EBOOK AT BOOKSHOP.ORG


Paperback available on BN.com and other retailers.

 

BUY PAPERBACK

"It's a light-hearted (but not) romp through some of your worst customer service nightmares. The illustrated stories and the lists of costs to the customer and to the organization are powerful. Hopefully it will help you show leadership where to focus."


Indi Young, Author of Time to Listen, Practical Empathy & Me

Illustration: woman push down by locked wall on her back that holds many customer service issues

Get Book & Training for Your Team

Invest in An Interactive Learning Experience for Your Team

Based on a real-life story from "Today is the Perfect Day to Improve Customer Experiences" , "The Amazing Drugstore" mobile app workshop offer a fun yet educational interactive learning experience designed to help your team better understand how ineffective technology solutions are exacerbating real-life customer experiences with untenable costs to customers, employees, and companies. 


Your team will leave with a renewed commitment to address complex user experience and customer experience issues including bridging informational silos technical debt.

Learn More About the Amazing Drugstore Workshop

Conversation with Book Illustrator Antonio Meza (Part 2)

Part 2-A fascinating conversation between author Lisa D. Dance & illustrator Antonio  Meza (2/7/24)

Understanding Customer & User Experiences Gone Wrong (Part 2)

Join Lisa & Antonio as they delve deeper into their collaboration of Lisa's  ebook titled "Today's The Perfect Day to Improve Customer Experiences".


 If you create products, services, technology, or experiences, or control budget for them, this is a must-attend. The negative impact on customers and their loyalty is lasting, and these issues are bigger than you think. Don't miss out on this insightful discussion. #customerexperience
#userexperience #ux #productdesign #linkedinlive #ebook #illustrations #customerjourney 

View Recording

Conversation with Book Illustrator Antonio Meza (Part 1)

Check out  Part 1 of this fascinating discussion between Lisa and Antonio about their collaboration on "Today is the Perfect Day to Improve Customer Experiences". (11/9/23)


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